Arnaud Pigueller - Blog

How to Calculate Customer Experience ROI

While many different factors go into a successful business, ultimately it comes down to whether or not you’re able to consistently turn a profit. Are you making money, or are you spending it faster than it comes in?

Customer Experience

What is Customer Centricity and Why It’s Important

There has been a lot of talk in marketing about customer-centricity. Instead of focusing on some abstract metrics, the company attempts to create the best customer experience. That is what most think being a customer-centric business is all about.

Customer Experience

Customer Loyalty: Everything You Need to Know About Building It

Getting new customers through the door is usually a priority for businesses. However, to succeed in the long-term, those customers need to stick around. As a result, customer loyalty is one of the factors that can make or break a business.

Guides

What is Live Chat?

The way we communicate with each other has changed rapidly over the last few years. As people grow more familiar and comfortable with new messaging channels, using them regularly to chat with their friends and family, they’re also opting to use the same channels when interacting with businesses too.

Customer Experience

Customer Satisfaction Score (CSAT): What Is It and How Do You Measure It?

While most businesses are keen to create improved products and services, taking into consideration your customers and their feedback is an essential part of the process. This article will allow you to better understand what is CSAT, how to measure customer satisfaction, and why it’s so important.

Guides

What is VoIP and how does it work?

As businesses look for ways to take advantage of the latest technology, one of the biggest changes has been the rise of VoIP. High-speed internet has made VoIP much more accessible and it is now a popular choice for companies around the world.

Sales

Improving the Online Shopping Experience with Digital Calls

Thanks to improved internet access and better technology, online shopping was already an increasingly common part of people’s daily lives around the world. However, when the coronavirus pandemic hit in 2020, online purchasing reached unprecedented heights.

Industry news

New trends in voice communication for businesses

With all the different channels available, I’m often asked whether voice communication is still important. While traditional phone calls are typically associated with slow response times, the latest digital solutions for voice chat make it possible to respond instantly.

Customer Experience

Customer Retention Strategies for 2021

As budgets were slashed and priorities changed during 2020, getting new customers suddenly became a lot harder. People are looking for the best possible deal, and customer retention is no longer just a smart strategy; it’s essential.

Product News

What is Click to Call?

Click to call refers to the ability for a person to click on a phone number, link, or button and make a real-time voice call.