Customer Service - Blog

What is Customer Centricity and Why It’s Important

There has been a lot of talk in marketing about customer-centricity. Instead of focusing on some abstract metrics, the company attempts to create the best customer experience. That is what most think being a customer-centric business is all about.

Customer Experience

Customer Loyalty: Everything You Need to Know About Building It

Getting new customers through the door is usually a priority for businesses. However, to succeed in the long-term, those customers need to stick around. As a result, customer loyalty is one of the factors that can make or break a business.

Guides

What is Live Chat?

The way we communicate with each other has changed rapidly over the last few years. As people grow more familiar and comfortable with new messaging channels, using them regularly to chat with their friends and family, they’re also opting to use the same channels when interacting with businesses too.

Guides

Getting Started with Social Messaging for Business

Social media apps have become a place where customers can (and usually prefer to) get in touch with a business. As social messaging continues to grow, businesses need to decide how they can use it effectively for both sales and customer service.

Customer Experience

What is Customer Churn (and How Do You Reduce It)?

This article will answer your most pressing questions about customer churn, including "what is customer churn?" "why is customer churn rate so important?" "how to calculate churn rate?" "how to reduce customer churn?"

Customer Support

What Is Agent Experience (and Why Is It so Important)?

More and more businesses are starting to realize the importance of agent experience. Rather than being an afterthought, a positive agent experience contributes to a strong business and happy customers. So what is agent experience, why is it important, and how to improve it?

Customer Experience

Customer Satisfaction Score (CSAT): What Is It and How Do You Measure It?

While most businesses are keen to create improved products and services, taking into consideration your customers and their feedback is an essential part of the process. This article will allow you to better understand what is CSAT, how to measure customer satisfaction, and why it’s so important.

Customer Support

6 Customer Service Metrics You Must Measure

For any business that wants to succeed in the long term, top-class customer service is essential. While marketing and sales are needed to get that initial traction, your customer service can make the difference between whether or not those customers stick around.